Marketing Specialist-Sales Support in King of Prussia, PA at MasTec Network Solutions

Date Posted: 7/24/2020

Job Snapshot

Job Description

The Marketing Specialist is responsible for creating marketing campaigns which align with the company vision and goals, and executing the campaigns throughout the company’s intranet, external website, social media accounts, and company events such as career fairs. The Marketing Specialist is responsible for identifying marketing trends and opportunities for innovation.

Essential Job Duties and Responsibilities

•Creates and manages social media accounts
•Develops social media strategies based on evolving metrics and external/internal feedback
•Familiarity with the company’s mission, vision, and goals
•Works closely with sales and marketing staff to develop and implement marketing campaigns and strategies
•Creates websites and social media content in order to drive brand awareness and attract new employees and clients
•Monitors customer feedback and escalates complaints to the appropriate departments
•Tracks customer preferences, metrics, and media campaigns
•Organizes and represents the company at career fairs, events, and trade shows
•Helps identify marketing trends and key opportunities for innovation
•Creates marketing materials such as white papers, case studies, and presentations
•Manages our online communities to ensure respectful and appropriate engagement
•Maintains and updates company intranet and external websites
•Other duties as assigned

Job Requirements

Skills and Experience
  • Bachelor’s Degree in Marketing or related field required
  • 3+ years’ experience in marketing or advertising
  • Excellent problem-solving skills
  • Active presence on social media is required
  • Familiarity with social media metric tracking preferred
  • Excellent verbal and written communication skills
  • Friendly, approachable, and outgoing personality
  • Working knowledge of social media platforms and tools
  • Resilient with the ability to prioritize tasks
  • Excellent written and verbal communication skills
  • High level attention to detail
  • Competent in MS Office


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